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WhatsApp’s Influence on Purchase Decisions in E-commerce

Welcome to our article series on the growing influence of WhatsApp in the e-commerce industry. In today’s digital world, consumers are increasingly relying on messaging platforms to connect with businesses and make purchase decisions. WhatsApp, with its vast user base…

WhatsApp’s Role in Crisis Management for Online Brands

In today’s digital landscape, crisis management is crucial for online brands. With the rise of social media and instant communication, incidents can quickly escalate and impact a brand’s reputation. That’s where WhatsApp comes in. As a widely used messaging platform…