Cart recovery calculator

How much revenue are you leaving in abandoned carts?

Enter your monthly traffic and AOV. We'll show you what WhatsApp recovery is worth for your store.

Your store
1K500K1M2M+
$
$10$250$500$1K+
Scenario

CoCo benchmark, 11% of visitors opt in. Median across live CoCo accounts.

Messages sent a month5,500Abandoned cart opt-ins
Recovered orders a month666At the 12.1% median recovery rate
Recovered revenue a month$57KBased on your AOV
Annual revenue opportunity$679KFrom abandoned carts alone. Before upsells or post-purchase flows.
How we calculate it

The funnel behind the number

Based on real performance data from live CoCo accounts. Not hypotheticals.

  1. 50,000Monthly visitorsYour store
  2. 5,500Cart abandoners opted in11% of visitors, CoCo benchmark
  3. 666Recovered orders12.1% recovery rate
  4. $57KRevenue a monthYour AOV applied
CoCo client results

Real numbers from live accounts.

UK health brand, 11 monthsHealth and skin, Shopify Plus, $80M a year74x ROI
Orders recovered
15,494
Revenue recovered
£607K
Recovery rate
17.4%
AOV
£39
Open rate
73%
UK apparel brand, 6 monthsApparel, Shopify Plus, $10M a year150x ROI
Orders recovered
2,099
Revenue recovered
£274K
Recovery rate
10.1%
AOV
£131
Open rate
78%
EU home brand, 11 monthsWorkspace accessories, Shopify Plus, $8M a year624x ROI
Orders recovered
217
Revenue recovered
€113K
Recovery rate
15.4%
AOV
€520
Open rate
71%
EU beauty brand, 2 monthsBeauty and supplements, Shopify Plus, $20M a year71x ROI
Orders recovered
558
Revenue recovered
€46K
Recovery rate
10.3%
AOV
€83
Open rate
71%

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